The Author and a Newsletter

 

 

If you have a newsletter, you already know that your subscribers are interested in what you have to say. Here are a few ideas for content to include in your newsletter to boost interest, intrigue, and repeat engagement:

 

  1. Book Updates
    1. Your subscribers are already interested in what you are publishing. Give the people what they want.
    2. Share news about your latest projects, book releases, cover reveals, or upcoming events like book signings or virtual author talks.

 

  1. Writing Tips and Advice
    1. Provide valuable insights on writing techniques, storytelling, character development, or the publishing process.
    2. Share your personal experiences and lessons learned to engage aspiring authors who subscribe to your newsletters.
    3. Occasionally add in topics like writer's block, plots/characters you are stuck on, and chapters that were especially difficult.

 

  1. Exclusive Content
    1. Offer your subscribers exclusive content such as sneak peeks, deleted scenes, or bonus chapters.
    2. Make your readers feel special by providing content they won't find elsewhere.

 

  1. Author Interviews and Features
    1. Spotlight other authors in your newsletter by conducting interviews or featuring guest posts. This not only provides fresh perspectives but also helps you network and build relationships within the author community.

 

  1. Book Recommendations
    1. Share book recommendations, reviews, or reading lists to showcase your literary tastes and offer value to your subscribers.
    2. Encourage readers to engage with you by discussing their own recommendations or starting a book clu

 

  1. Writing Resources
    1. Recommend helpful writing resources, such as books, courses, or online tools, that can benefit your subscribers. This demonstrates your expertise and establishes you as a trusted authority in the writing community.
    2. This would be a great section to discuss how you personally deal with writer's block, frustrating plot issues, and character development.
    3. Consider including other authors that you look to when you need inspiration or help.

 

  1. Behind-the-Scenes Insights
    1. Give readers a glimpse into your writing process, inspirations, or challenges.
    2. Share personal stories, anecdotes, or research experiences that provide a deeper connection between you and your readers.

 

 

Your subscribers made the choice to receive updates about you and your work. Don’t be afraid to update them on what is going on in your personal author world. It may take some time to figure out what works best, but you won’t know until you try.