Consistency is key
    Consistency is the key to building and maintaining your following and relationships.   If you only engage with your audience twice a year, how are they supposed to count on your content? ...
At a loss for what to put in your next blog post or newsletter?
  Are you at a loss for what to put in your next blog post or newsletter?   Consider adding updates on your writing process and behind the scenes stories. Updates on your life and travel, espec...
The Author and a Newsletter
  If you have a newsletter, you already know that your subscribers are interested in what you have to say. Here are a few ideas for content to include in your newsletter to boost interest, intrigu...
What defines social media engagement?
What defines social media engagement?   Simply having a Twitter or Instagram or TikTok account isn’t enough. You have to spend time on the platform, exploring content, reacting to content, and ...
The Author and a Blog
The author can benefit from a blog in a myriad of ways. Your blog permits you to write about your thoughts, ideas, opinions, expand on topics to highlight your expertise, and more. A blog is writte...
Do you need an author website?
  Do you need an author website?   The short answer is yes.   Social media accounts are fantastic for engagement and directing followers to your author website. The main upside for social m...